Cambridge Healthcare Research

Collaborating closely with CHR, a strategic agency dedicated to advancing healthcare innovation, created an identity for their highly anticipated annual summer event. This celebration served as a tribute to the year’s accomplishments.

Navigating through the challenges posed by the COVID-19 pandemic, our goal was not only to reunite the entire team but also to infuse the event with celebration. Drawing inspiration from CHR’s passion for healthcare and innovation, I opted for a regal palette of gold and deep royal blue to impart a prestigious ambiance to the occasion.

Central to our branding strategy was the creation of engaging promotional materials, including a captivating full-length animation serving as the event invitation. Despite the abundance of information to convey, my focus remained on eliciting excitement. By skilfully breaking down the content into digestible sections, I crafted a seamless animation that effectively communicated essential details while igniting anticipation among the audience.

The end result was a comprehensive brand and animation that not only captured CHR’s ethos but also set the stage for a memorable and impactful event. Through strategic design choices and meticulous attention to detail, we succeeded in not only celebrating achievements but also reigniting the team’s spirit in the post-pandemic landscape.

ServicesBranding, Art Direction, Motion Design, Animation, Illustration